Every good dog deserves a good night’s sleep. And since a dog sleeps nearly 20hrs a day it was important to Eco Dogs to make the perfect bed, for the pups and the planet. The rebrand focusses on the ultimate symbol of a dog’s health, the curve of its spine, and places it at the core of the brand’s identity. Transforming Eco Dogs as the best treat you could give your pup. Happy Bones. Happy Dog. Happy Planet.