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Every good dog deserves a good night’s sleep. And since a dog sleeps nearly 20hrs a day it was important to Eco Dogs to make the perfect bed, for the pups and the planet. The rebrand focusses on the ultimate symbol of a dog’s health, the curve of its spine, and places it at the core of the brand’s identity. Transforming Eco Dogs as the best treat you could give your pup. Happy Bones. Happy Dog. Happy Planet.
Scope of work
Branding
Copywriting
PR Presentation
The Brief
To take the brand to the next level of professionalism, and make it a smoother customer experience with a strong cohesive brand that can be applied to all touchpoints. To create a look and feel that shows a natural, luxury product that is made to last — a level above the competition in quality and sustainablility — designed by your local Australian dog lover.
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I acknowledge the traditional custodians of the land upon which we work, the Gadigal people of the Eora nation and pay our respects to their elders past, present and emerging.
